For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode74
In this episode, I'm excited to talk to Rachel Lopez, founder of Gal Marketing Agency. Rachel has spent the last 10 years helping businesses start, grow, and expand their email lists into thriving strategies for their marketing stack.
We get into so many email marketing topics that will be helpful to entrepreneurs at any phase in their business. Rachel explains how email marketing should be part of every business owner’s process and how it fits in with other marketing channels. We talk about what sequences you really need to have in place and even get into the analytics side of email campaign performance.
Topics discussed:
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Connect with this week’s guest, Rachel Lopez:
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